The Founder Gap
Most agencies don't have a marketing job that's overloaded - they have a marketing job that was never filled.

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The mechanism
The chart puts two org charts side by side. On the left is a bottleneck: the founder is stretched across two roles, doing marketing on top of everything else. On the right is a gap: the marketing box is simply empty, marked vacant. A note explains that you fix a bottleneck by handing work off, but you fix a gap by deciding to staff it. Handing work off can't fix a seat that was never filled.
Part of Persistence. Infrastructure that keeps growth compounding past founder heroics.